Let’s work together to fire up your business!
I provide full content management services across all social media platforms.
I know how to get leads and sales from Facebook ads.
I can help you to grow by lighting the fire in your business.
Light the flame with a social media strategy
WANT TO KNOW WHERE YOU STAND NOW?
THE DETAILS
Receive a practical digital strategy that shapes your marketing funnel.
A proper strategy (not just a vague plan) lies at the heart of every successful business. A strategy is important for any business to ensure they stay on track and are not spending money on social media platforms that do not work for them. Creating a strategy allows you to identify and assess the best ways to get your platforms in front of a larger and a relevant audience. This ensures you are focusing on the needs, interests and pain points of your audience and using this information to achieve your marketing goals.
“The aim of marketing is to
know and understand the
customer so well the product
or service fits him and sells
itself.”
- PETER DRUCKER
THE PROCESS
1.
Review business goals and brand story to ensure the strategy aligns with your overall objectives.
2.
Evaluate current social media profiles, and undertake competitor research.
3.
Write 3 target audience user personas.
4.
Devise a unique content creation plan.
5.
Research social media advertising potential in your niche.
6.
Define KPIs and performance measurements.
Prices start from £950
WANT TO KNOW MORE?
“Lucy is an astute marketing advisor who brings strong commercial acumen to her clients. She is an energetic and committed lead going the extra mile - and often several thousand miles - to get the job done. The times we worked together were extremely enjoyable because of the expertise and fun she brought to every situation.”
“People spend money when
and where they feel good”
- WALT DISNEY
Spark your social media
NEED SOMEONE TO MANAGE YOUR SOCIAL MEDIA SO YOU DON’T HAVE TO?
THE DETAILS
Telling your story on social media leads to brand loyalty, trust, customer engagement, traffic growth and new customers.
Outsource the day-to-day management freeing up your time as a busy business owner to focus on what you do best. I focus on providing measurable results through customised social media marketing that is delivered consistently helping you to grow your business.
Nothing is outsourced. Your audience will think it’s you. I engage daily with each platform. I focus on your goals at all times.
THE PROCESS
1.
A MINI-STRATEGY
Develop a mini-strategy to identify the best social media channels to reach your audience.
2.
CONTENT CREATION AND APPROVAL
Create your content in a way that is visually appealing, informative and engaging and directs potential customers where you need them to be.
3.
IMPLEMENTATION
Publish content and build engagement, communicating directly with your target audience. It’s now we begin to see what’s working and what needs to change.
4.
ANALYTICS
Deliver monthly analytics to keep us on the same page and constantly test what’s working well and what needs to scale.
5.
RINSE AND REPEAT
Remove what isn’t working and scale up what has been successful. The right amount of ‘smart’ to know when to change tack and try something different.
Prices start from
£500 per social
media platform
READY TO BOOK?
“The growth in my social media platforms over the past 6 months (especially during lockdown) is wholly thanks to Lucy’s creative, thought-provoking and interesting posts. I've very much enjoyed working with Lucy to create content, watch reactions to posts and see engagement grow.”
Ignite your Facebook Ads
WANT SOMEONE WHO KNOWS HOW TO OPTIMISE YOUR RESULTS?
THE DETAILS
Facebook advertising is one of the most cost-effective forms of advertising available today.
Return On Ad Spend (ROAS) is key. I develop a clear and concise strategy for your business and monitor campaigns to optimise results to ensure you see a great return. I monitor your account Every. Single. Day. I assess what’s working and what’s not to drive results that increase your leads and sales.
“Stopping advertising to save
money is like stopping your
watch to save time.”
-HENRY FORD
THE PROCESS
1.
DISCOVERY CALL
You tell me about your business goals and I’ll talk you through the ads process and what you can expect working with me.
2.
QUESTIONNAIRE
Fill in a detailed Discovery Questionnaire which we can go through together. We will also discuss the ads budget.
3.
SET-UP
Start set up; installing a pixel if needed and set up of Facebook’s Business Manager and building out audiences based on data.
4.
COPY AND IMAGES
Create copy and images for adverts targeted at specific audiences depending on where they are in the marketing funnel.
5.
GO LIVE!
Go live! We’ll sit tight for a few days to give the algorithm time to work.
6.
TEST, TEST AND TEST SOME MORE
Allow two weeks for the ads to be tested to ensure they are working well and the budget is being optimised.
I recommend running the ads for a minimum of three months to allow time for a period of testing and tweaking and allow a good return on advertising spend. After a three month period we can discuss if you would like to continue running the ads.
Prices start from £500 per month
(in addition to ad spend)
READY TO BOOK?
